Tuxedos in 2010s

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New Options for a New Era in Black Tie

By 2010, the internet had helped black tie enthusiasts to find the information they needed to put together stellar black tie outfits. At the same time, direct-to-consumer made-to-measure suiting brands were starting to offer a wider range of dinner jackets, including off-white ones, midnight blue or non-traditional ones.

Companies like Indochino and suitsupply helped to make customized black tie outfits accessible to the mass market, and many other companies followed suit.

Ralph Lauren Purple Label Tuxedo ad from 2015
Ralph Lauren Purple Label Tuxedo ad from 2015

Established brands like Ralph Lauren continued to issued 1930s inspired dinner jackets and tuxedos. Overall, tuxedos in the 2010s were styled more like the classics than the ones from the 1990s or 2000s. Black was of course the most popular color but midnight blue or even dark navy became more popular as well. Velvet, and non-traditional dinner jackets also experienced a boom in popularity, although those were still just a small fraction of all black tie outfits sold.

Blue Loafers, Bespoke Dudes and Zaremba Bespoke Black Tie ensembles
Blue Loafers, Bespoke Dudes and Zaremba Bespoke Black Tie ensembles

Creative Black Tie Evolution

Stylistically, the double-breasted dinner jacket in all its facets became more popular than in previous decades even though the single-breasted, peaked lapel tuxedo remained the king. Fortunately, notched lapel tuxedos while still present were on the decline.

At the Royal Opera House
Benedict Cumberbatch at the Royal Opera House in shawl collar black tie tuxedo without a cummerbund

Interestingly the Ralph founder himself got more creative in his black tie approach by adding casual elements to an otherwise formal outfit. Note the peaked label 6×1 tuxedo with a pleated shirt front and white pearl studs. The bow tie is narrow and stubby and while all of that is still within the realm of classic black tie, the cowboy boots really add a unique feel to the outfit

Ralph Lauren in 6x1 tuxedo with narrow bow tie, pearl studs and cowboy boots in 2011
Ralph Lauren in 6×1 tuxedo with narrow bow tie, pearl studs and cowboy boots in 2011

Neckwear: Restoration of the Traditional Black Bow Tie

In regard to neckwear, the black bow tie regained some ground and was now undisputedly the number one choice for black tie events, whereas the black necktie as only rarely spotted at the 2018 Oscars.

Oscars 2018 - the black bow tie wins against the black necktie
Oscars 2018 – the black bow tie wins against the black necktie

Classics Revived

Overall the 2010s were a good decade for black tie as more and more millennials invested in a tuxedo and the styles were much closer to the golden age classic style tuxedos than in previous decades.

Of course there are always exceptions to the rule, and so you also saw very fashion forward tuxedos such as this one in green.

2018 Green tuxedo with necktie, slim peaked lapels, flap pockets blue shirt and no cummerbund by Bonobos
2018 Green tuxedo with necktie, slim peaked lapels, flap pockets blue shirt and no cummerbund by Bonobos